Recommendation 4.2.11:
Non-text media needs text-based descriptions conveying the media's meaning and purpose
Benefits Users
Visual | Auditory | Cognitive
Relevant W3C Guidance
Phase 1: Gather & Organize
Additional Information
- Rich media is interactive content that responds to the user’s actions by presenting content such as text, moving image, animation, video and audio. Accessibility for rich media includes captions for a video, alt text for an image, or a text alternative to media content.
Read More
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Harvard advice for writing good alt-text
Phase 2: Design & Implement
Tip
- Use a media player with built-in accessibility features like keyboard navigable buttons, customizable caption appearance, and live transcripts
Phase 3: Test & Evaluate
Ask the User
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Did you understand how the rich media contributed to the conversation when interpreted through your AT device?
- This question is subjective; use a Likert scale. This question can be asked mid-study or post-study.